FAQ
About the organization
Reason for establishment
In recent years, the possibility that wooden buildings will increase in neighboring countries such as China and South Korea has increased owing to higher income, etc., and it is also expected that the demand for wood as a material for interior finishing will keep rising steadily. As domestic wooden resources in these countries are still in the growing phase, it is very meaningful to engage in activities for opening up the market, such as advertising the comfort of living in wooden houses made of Japanese cedar and hinoki cypress, unique to our country.
Some prefectures and enterprises have already taken proactive action for exporting not only logs, but also materials for wooden houses (such as materials for interior finishing). Therefore, time has come for supporting this momentum further and aiming for a shift from a major wood-importing country to a country that also engages in export of domestically produced lumber.
In countries that export wood, such as the U.S., Canada and New Zealand, the government and the private sector joined hands to research the markets in Asian countries. However, Japan has accumulated little information and know-how concerning export destinations. As a result, enterprises interested in export of wood are reluctant to proactively forge ahead with opening up the market.
In order to create a foundation for the business of exporting wood from our country, it is indispensable to grasp the situation of usage, distribution form, business customs, culture of living, needs from consumers, etc. concerning wood products in China, South Korea and other countries. However, the financial and technological burdens of such research are too much for a single enterprise or group. This is why we believed that there is a need for a specialized organization that will support local municipalities, groups, enterprises, etc. interested in export of wood (lumber produced in Japan) across the country, and we established this association that gathers such groups and enterprises as members and arranges conditions for realizing business transactions by these members. Our association was founded on March 30, 2004 as Japan Wood Products Export Council with Naoto Ando (Professor Emeritus at the University of Tokyo) appointed as Chairperson.
Overview of the organization
日本木材輸出振興協会は、林業事業体、製材等の製造業者、流通業者、輸出商社、森林・木材関係の全国業界組織、自治体等で構成される協議会。
| Group name | Japan Wood Products Export Association |
|---|---|
| Founded on | January 26, 2011 (the predecessor organization was Japan Wood Products Export Council, which was founded in March 2004) |
| Objective | Our objective is to promote the export of lumber produced in Japan (logs, processed products, materials for wooden houses, etc. produced in Japan). |
| Chairperson | Hisao Yamada |
| Deputy Chairpersons | Atsuhiro Inoue, Hiroshi Tomiyama, Kazuyuki Fuchigami, Koji Hongo |
| Managing Director | Daisuke Yoshino |
| Directors | 19 |
| Auditors | 2 |
| Projects |
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| Phone | 03-5844-6275 |
| FAX | 03-3816-5062 |
| Address | 4th floor of Rinyu Bldg., 1-7-12 Koraku, Bunkyo-ku, Tokyo 112-0004 |
取り組み・実績等
Since our association was established, we have promoted the export of wooden materials made in Japan (lumber, processed products, materials for wooden houses, etc.) to overseas emerging markets, especially in China and South Korea, where demand is growing significantly, as it would contribute to the exertion of forest functions for the public interest, such as environmental conservation, the effective use of regional resources, the vitalization of regional economies, forests, and forestry, etc.
In accordance with the “Policy for Expanding the Export of Forestry Products,” which was set through discussions in the Forestry Product Subcommittee of the Export Strategy Execution Committee established under the Japan’s National Council for Export Promotion of Agricultural, Forestry and Fishery Products and Processed Foods, our association became a group for coordinating the export of forestry products for the purpose of developing the Japan Brand in 2015. Then, our association will establish systems for cooperation among production sites in Japan and local cooperation in export markets, conduct surveys for grasping new demand for export, and tackle issues regarding the public relations and export of wooden-frame housing, while deepening the understanding of municipalities, related groups, business operators, and others and enlisting their cooperation, by utilizing the supportive measures of the Ministry of Agriculture, Forestry and Fisheries, the Forestry Agency, and JETRO, and make systematic efforts to establish the Japan Brand outside Japan and export more wooden products made in Japan. Furthermore, our association was certified as a Certified Agricultural, Forestry and Fisheries Products and Food Export Promotion Organization specialized in lumber and plywood based on the Act on Facilitating the Export of Agricultural, Forestry, and Fishery Products and Food in 2022, and engages in initiatives for enhancing the capacity to export wooden products made in Japan.
業界関係共通の輸出に関する課題解決に向けた実証等
- 製材規格として国際的に幅広く利用されている米国構造材企画の日本産木材への適用を目指す取り組みを実施。
- スギ、ヒノキの２×４構造材の性能検証に取組み、設計強度の認可を米国製材規格委員会より取得。
- 米国建築関係展示会への出展等を通じ、スギ、ヒノキの性能や特徴の広報活動を実施。
- 環境面、コスト面から望ましい輸出木材用ラッピングシートを検討・試作。
海外等におけるジャパンブランドの確立
- 日本産木材製品の輸出ロゴマークを作成し商標登録するとともに普及を推進。
- ベトナムのジャパンウッドステーション（JWS)を拠点とし、展示会等を通じて日本産木材の利用促進活動を実施。
- 日本の木材製品と技術をPRするため、中国の上海市、大連市などに、会員企業等とともにモデル住宅を建設。日本産スギ、ヒノキ等による木造部材の高品質・高性能、軸組工法などをPR。
- 日本産木材製品の技術や品質をPRするためパンフレットや動画を作成。HPやSNSでPRするとともに展示会等で上映。
海外等における販路開拓活動
- 輸出重点国・地域（中国、米国、韓国、台湾）等の展示会に輸出に取り組む国内事業者と連携し、ジャパンパビリオンを出展。日本産木材製品の普及広報活動（安全性、健康性、快適性など）を訴求。会員企業の出展により、ビジネスチャンスを創出。
- 主に輸出重点国・地域において日本木材製品の利用促進を図るセミナーを開催し、日本産木材製品の特性や技術等を紹介。
- 主に輸出重点国・地域から木材輸入企業を日本に招聘し、製材品、内装材等の製造現場の視察や産地への案内、製品の説明、国内事業者との意見交換等を実施。また、国・地域ごとのセミナーや商談会を開催。
Collection and dissemination of information
- 海外の市場動向、流通状況、ニーズ、規格・規制の現状、主要企業状況等の調査・情報収集及び提供。
- 輸出に関する国内外の情報、特に輸出先国の市況情報などのとりまとめ及び配信。
- 輸出重点国（中国、韓国、台湾、米国等）における最新の木材市場情報を取りまとめウェブサイトから発信
- インド・インドネシア・オーストラリア等における木材市場調査を実施
- ポータルサイトやSNS等ウェブ媒体を活用して、利便性の高い方法で、会員及び関係者に最新情報を発信。
国内検討会の実施／輸出産地の育成
- 全国各地で、木材輸出に関する検討会を実施。都道府県や近隣の会員企業とともに、輸出促進に対する課題、現状などの情報を共有し、解決策などを探る
- 高付加価値製品の輸出拡大のため、川上から川下まで連携し、輸出に向けた合意形成や輸出事業計画を策定。
Organization of seminars and technological training sessions
- 木材輸出の先進事例の紹介。中国、韓国など海外各地でも日本産木材の品質・性能や会員企業の取組みの紹介セミナーを開催。
- 日本産木材製品の利用技術や利用方法を説明のための技術研修会を実施し、取引の拡大や日本産木材の利用促進を図る。
- 日本産木材を使用した木造住宅等の輸出拡大に向けて技術者育成のため、木造軸組構法技術講習会を開催。
相手国ニーズへの対応に必要な業界統一規格等の策定・普及等
- 輸出先国の規格・基準等に対応した製品開発や性能検査・実証を行い、高付加価値製品の輸出拡大を図る。
- 製材及び保存処理木材の輸出に資する既存規格をガイドラインとして取りまとめ、公開。
- 日本産木材製品の輸出拡大を目指し、海外行政担当者や業界関係団体と連携。
- 日本産木材製品の輸出表示制度の制定、保存処理木材輸出標準作成、製品輸出ラッピング課題解決に向けた取組み。
- 中国の「木構造設計規範国家標準」の改訂に参画（平成28年に日本のスギ、ヒノキ、カラマツが構造材として採用された）。
Guide for joining our association
Our association considers that all of related people in Japan need to join hands for facilitating export, while involving a broad range of personnel of local governments, the industry related to lumber, etc. We hope that you will join our association after checking the purposes of establishment of our association, our initiatives, benefits for members, etc.